Here are a few questions you should ask your salespeople today:
- Why did you pick this account for a key account growth plan?
- Who are the decision makers we need to speak with?
- Are there key influencers we need to build strategic relationships with to achieve our growth goals?
- What products or services are you targeting for growth and why?
- Ask your salespeople to interview their accounts and understand their business goals and capture them
- How will your plan help your customer achieve their goals this year
- Ask your salespeople to complete a SWOT analysis of their account
- Do your salespeople have the right skills and tools to accomplish key account growth?
If you would like help discovering the answers to the above and more…please schedule a free 15-minute consultation by visiting the contact page on my website, or calling or texting me at 330-413-8552.