Many companies track customer satisfaction as a key performance indicator. Darlene Campagna shares why a satisfaction score isn’t always enough of an indicator to identify customers who might be at risk of leaving.
Learn more at Darlene’s website, DirectOpinions.com.
Meet Darlene Campagna
Darlene Campagna is the President of Direct Opinions.
Direct Opinions is a full-service insight consulting firm that draws from customer and employee experience data to help companies generate new revenue and improve operational efficiencies. With over 18 years of experience with the company, she is a hands-on leader whose vision for the company continues to provide fresh ideas in the industry and innovative applications for their clients.
By leveraging their proprietary one-of-a-kind methodology, their clients get more than a simple score or report. They gain insights and strategies that help them connect the dots between their experience data, customer behaviors and ROI, enriching key relationships to build new streams of growth and revenue.
She has been a member of Entrepreneur’s Organization (EO) since 2007 and has served on the Cleveland Chapter Board for over six years in various positions. She has also been a Mentor and Accountability Coach for the EO Accelerator (EOA) program and is EOA President this year.
Darlene was honored by NAWBO (National Association of Women Business Owners) having received an award as one of the Top Women Business Owners of Northeast Ohio and received recognition as a Notable Woman in Entrepreneurship by Crain’s Cleveland Business.
Learn more about Darlene Campagna at DirectOpinions.com.
