Soar to Success February 2020

Y ou’re in the business of sales, whether you’re willing to embrace it or not. Every managed services business is first and foremost a marketing and sales business. How else do you get new clients? Sure, you might offload that responsibility to a third-party, but there’s always challenges that come up, and chances are, you’re in the loop on those challenges to some degree. But here’s the thing… Your sales challenges are more insightful than you realize. Because when you sit down and think about it, technology can solve a lot of the challenges outside sales team’s face. What do I mean? Despite the fact that most people think all salespeople do is sell, there’s actually a lot more work that comes with the position. MSPs: Your Sales Challenges Are More Insightful Than You Realize By Jeanne DeWitt